Abstract:
Education plays an important role in preserving cultural values and customs passed down from generation
to generation while continuously adapting to societal changes. In the context of regional development,
mastering ASEAN identity is essential for students to understand ASEAN member countries, their
characteristics, and shared values. Low levels of curiosity among students can be addressed through the use
of interactive and engaging learning media. This study aimed to determine the relationship between
recognition of ASEAN identity and students’ curiosity at the Pandan Learning Centre in Malaysia. The study
employed a quantitative correlational research design involving students as research participants. Data
were collected using questionnaires and analyzed using a correlation test. The results showed a
significance value of Sig. (2-tailed) of 0.000, which is less than 0.05, indicating a statistically significant
relationship between ASEAN identity recognition and students’ curiosity. Therefore, it can be concluded
that a higher level of ASEAN identity recognition is associated with increased curiosity among students.
