Abstract:
This study provided a semiotic analysis of smoking prohibition poster. This research
was recommended for future researcher who want to do semiotic sign research. In
addition, English Department students were advised to read this research to
understand and increase their knowledge of semiotics. All semiotic signs were
analyzed based on the type of semiotics proposed by Michael Kroeger for visual
signs such as color, shape, line and Agus M. Hardjana for verbal signs, namely
written text. The steps taken were to look carefully at the contents of the poster,
clarify the contents of the poster and finally look for semiotic signs contained on the
poster. The purpose of this research was to find out the types of semiotic signs
contained in smoking prohibition poster. In this study using qualitative method. The
source of this smoking prohibition poster was taken from the internet. In data
collection, the posters were retrieved by searching through internet services as well
as several other journal scientific works. In analyzing the data verbally and visually
it consists of 3 data from 3 posters, 15 colors, 6 shapes, 5 lines and 11 written texts.