THE IMPLEMENTASI OF THE STORYTELLING METHOD USING DIGITAL MEDIA TO INCREASE READING INTEREST

Abstract

This study aims to enhance students' reading interest at Sanggar Belajar Pandan, Kuala Lumpur, Malaysia, through the application of storytelling techniques utilizing digital media. The research employed a Classroom Action Research (CAR) approach involving 20 student participants. Findings revealed a marked improvement in reading interest following the implementation of digital storytelling. Prior to the intervention, 47% of students were categorized as having low or poor reading interest. After the initial storytelling session in Cycle I, this figure improved, with the average interest level rising to 62.1%. A further increase was observed during the second session of Cycle I, where students’ reading interest reached the "very good" category, averaging 87.4%. Additionally, student responses indicated high satisfaction with the method, with 82.1% rating digital storytelling as "very effective" in enhancing their interest in reading. These results suggest that the integration of digital media in storytelling is a highly effective strategy for fostering reading engagement among students.